Master the art of SEO with our comprehensive guides. Learn how to optimize your website for search engines, improve your ranking, and attract more organic traffic.
Search ads relate to paid search advertising, which is one of the most popular ways of pay-per-click advertising, or PPC. This relates to brands paying to get their ads displayed in a specific position on organic search engine results once users are searching for...
Search Engine Optimization (SEO) is the process of optimizing your website for it to appear on Google. Unlike CRO, with SEO we are focusing on generating traffic, not converting it. You can have a very well converting site but with no traffic, that will not...
Every business owner wants to have a successful website, that is no secret. However, not everyone knows how to achieve that. The internet is plagued by quick tricks and hacks to improve your online presence, but the answer is much simpler. Our professional advice is...
What is the Google “Medic” Update? In August 2018 Google released an update that was quickly dubbed as the Google “Medic” update due to the large amount of websites in the medical industry that were affected. Although not every website affected by this update was...
Almost three-quarters of marketing professionals across the globe say that content marketing is the most effective way to reach people online. The challenge of cutting through the digital noise is a difficult thing to do, especially for the smaller businesses that are...
Let’s be honest, a website is never finished. No matter how great it might look, how fast it might load, or how engaging the content is, the fact remains: a website is never finished. The worst part is you're website might have all of the above but, for whatever...
