Nomadic Advertising
DIGITAL MARKETING BLOG
Learn about our approach to digital marketing and the techniques we use to rank dozens of businesses on the first page of Google
Featured Post
Nomadic Advertising attends Canada’s Top Blockchain Conference
Between August 8 and 9, Toronto hosted for the 4th time the Futurist Blockchain Conference, Canada’s biggest cryptocurrency and blockchain technology event, which keeps getting bigger and better each year. The audience engagement has only increased since 2018 when the...
Latest Post
Google My Business audit: a step-by-step guide
What is Google My Business and how does it work? It will not come as a surprise to know that Google is used by almost all internet users to find information, products, and services online. As of 2022, Google boasts a 92%[1] search market share. Google My Business (or...
Natural links vs. Unnatural links
Link building for SEO entails attaining a link profile that consists of high-quality links. Search engines classify links into natural and unnatural links to determine which Webmasters are trying to cheat the system and thus deserve no place in the top ranks. Quality...
Link Building Strategies
As a business owner with a digital presence, you already know the important role that Search Engine Optimization (SEO) plays in your overall marketing strategy. Most likely, the goal of every business owner is to rank high on Search Engine Results Pages (SERPs) and,...
Website Accessibility: A Beginners Guide
Technology in general has been rapidly improving in the past few years, and the internet specifically has shifted from a useful tool into an everyday necessity, with constant advancements and changes that are undoubtedly meant to simplify people's life. With that in...
GA4 and Data Studio: the best tools for data analysis
What is GA4? GA4 (Google Analytics 4) is the latest Google Analytics version set to fully replace GA3 in July 2023. Back in 2005, Google launched Google Analytics to help website owners collect, measure, and analyze website data with the aim of improving their sites....
What is backlink research, and why is it important?
Backlink research is a comprehensive assessment of the quantity and quality of websites linking to a business domain or a particular content. This process provides data for analyzing a site's performance and identifying issues that may damage its search engine...
How to create an SEO Keyword list that actually works
What is an SEO keyword list? It's no secret that for SEO (search engine optimization) to work, you need good keywords. SEO keyword lists act as blueprints for SEO (like what sitemaps are to websites). They are composed of lists of keywords or keyword phrases. These...
SEO search volume: what it is and why is it important
SEO search volume is a key metric that indicates how frequently your target audience searches a specific phrase or word. In terms of your SEO strategy, search volume plays a significant role in decision-making when choosing keywords for website content optimization to...
Everything you should know about the new GA4 (Google Analytics 4)
GA4 (Google Analytics 4) is Google’s latest generation of Google Analytics set to be fully launched in mid-2023. Google launched Google Analytics back in 2005 to help website owners track important user data like traffic location/size, bounce rates, etc. Since being...
Content marketing services to increase website visibility
Content is a critical factor in online success. In order to be successful, your business website and social media channels should have content that attracts, retains, and converts traffic. However, do you really know the kind of content you should be creating to...