With over three million businesses actively advertising on Facebook, there’s no doubt that running Facebook ads can be beneficial. Regardless of those benefits, you can get it all wrong if you don’t maximize your ad budget. To maximize your ad budget, you need to...
Discover the power of social media advertising with our in-depth articles on Facebook Ads. Learn how to create compelling ad campaigns that drive engagement and conversions.
PPC vs. CPC advertisement, what are they?
You probably often see and hear the acronyms PPC and CPC but maybe are not fully aware of what they mean. As a business or brand owner, these two acronyms should be an essential part of your arsenal as they are crucial aspects of any digital marketing advertising...
A guide to Facebook location pages
If you currently have a business, chances are you already have a Facebook Business Page to make the most out of all the online tools there are available right now. However, creating this page is only the first step, you also need to optimize it and make sure it is up...
Google Ads vs. Facebook Ads: make the best decision for you
Online advertising has become an important part of marketing for businesses of all sizes. Google ads and Facebook ads are the two best-known online marketing platforms, widely used across several industries and niches. Google ads have more exposure because they appear...
eCommerce Ads: Which is the best option Google or Facebook?
ECommerce advertising is the bedrock of any eCommerce business. Unless you want your online store to live in the shadows of the internet, you need to constantly market your eCommerce business and product creating awareness and generating sales. There are several...