Learn how to harness the power of social media to promote your business. From creating engaging content to building a strong online community, our articles will help you navigate the world of social media marketing.
The power of social media is bigger than ever. 49% of all internet users say they are likely to purchase goods/services from brands they see online through social media, which means the market is booming and businesses really need to take advantage of that...
In the last few years, Instagram has grown to become a powerful tool for business. From simplifying content creation to providing businesses with useful tools, the social network has quickly become an avenue for not only reaching new audiences and increasing brand...
It isn’t uncommon to see people using branding and marketing interchangeably. However, they represent two different concepts. Understanding the difference between branding and marketing can mean the difference between success and failure in business. The reason why...
Social media is a valid concern for all business owners. No matter the size of your business, you’re probably looking for ways to generate leads using social media. This entails creating a social media strategy. We will discuss extensively in this post how to create...
Memes have become a popular way to communicate online and you can use them effectively for marketing your brand. Memes are images, videos, or text posts that are often humorous and used to express an idea or opinion. Memes can be used to create engagement with your...
Simply posting flyers around town won’t advertise your business with the world changing into a digital age. It would be best if you had a digital marketing strategy. With Facebook so widely known, most business owners use the Facebook advertising platform to promote...
Social media used to be something that companies just tacked onto their marketing efforts, it was more of an afterthought in the early days. Businesses would get an intern to post a tweet, an update, or an image once a day, just so they could say that they were part...
