In the old days, traditional marketing approaches allowed businesses to control the buying process by providing all the information that purchasers needed about their products and services. Today, that power has shifted to the buyer as the early stages of the buying...
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Mobile Content Marketing Tips For 2023
In this digital age considering mobile users is key when developing a business marketing strategy. This is because there are billions of people accessing the internet from their mobile devices. Mobile content marketing has several benefits! Optimizing your marketing...
PPC vs. CPC advertisement, what are they?
You probably often see and hear the acronyms PPC and CPC but maybe are not fully aware of what they mean. As a business or brand owner, these two acronyms should be an essential part of your arsenal as they are crucial aspects of any digital marketing advertising...
PPC tips for small businesses in 2023
PPC, or pay-per-click advertising, is an internet marketing model that allows you to create exposure for your business and reach more customers within a short time. When using PPC, your business is able to drive traffic to a landing page on your website from search...
How to set up Google Search Console
Google Search Console (formerly Google Webmaster Tools, until May 2015) is a FREE web service by tech giant Google that allows webmasters (people that run/maintain websites) to check search queries, indexing status, crawling errors, and optimize search visibility (do...
A guide to Facebook location pages
If you currently have a business, chances are you already have a Facebook Business Page to make the most out of all the online tools there are available right now. However, creating this page is only the first step, you also need to optimize it and make sure it is up...
Guide on creating and optimizing local landing pages
No successful SEO strategy would ever be complete without local landing pages that are optimized and thoughtfully made. Here at Nomadic Advertising, know firsthand the value of these pages and take full advantage of everything they bring to the table to take our...
7 Etsy SEO tips to take your Etsy shop to the next level in 2023
Etsy is arguably the world's leading US eCommerce platform for handmade, craft, and vintage items. There are 7.5 million active Etsy sellers today, who are selling crafts like jewelry, clothing, home décor, art, toys, and craft supplies & tools to 96.3 million +...
Google Ads vs. Facebook Ads: make the best decision for you
Online advertising has become an important part of marketing for businesses of all sizes. Google ads and Facebook ads are the two best-known online marketing platforms, widely used across several industries and niches. Google ads have more exposure because they appear...
eCommerce Ads: Which is the best option Google or Facebook?
ECommerce advertising is the bedrock of any eCommerce business. Unless you want your online store to live in the shadows of the internet, you need to constantly market your eCommerce business and product creating awareness and generating sales. There are several...
Woocommerce: the complete guide to WordPress & E-commerce
The term E-commerce refers to the buying and selling of products or services online and it's a widespread practice that has revolutionized the way in which people do business. As the use of the internet keeps growing and evolving it is no wonder e-commerce has become...
eCommerce website design: Everything you should know
Anyone can create a website nowadays. However, it takes specialized knowledge to create a website that generates sales. First and foremost, your target customers should be able to find your site online via search engines like Google. After finding your site, they must...