Digital marketing is a process that uses technology to create, manage, and deliver marketing messages to consumers through various channels. Digital marketing includes online advertising, digital content marketing, and social media marketing. The main components of...
Your one-stop resource for everything related to digital marketing. From understanding social media marketing and SEO to mastering local search ads, our guides make digital marketing easy for everyone.
How to Use Memes for Marketing
Memes have become a popular way to communicate online and you can use them effectively for marketing your brand. Memes are images, videos, or text posts that are often humorous and used to express an idea or opinion. Memes can be used to create engagement with your...
How Evergreen Content Affects SEO Strategies
When you publish your brand online, evergreen content benefits your business no matter what it is. But what exactly does “evergreen” mean in the world of website content optimized for search engines? In this guide by the SEO experts at Nomadic Advertising, we will...
Is The Facebook Advertising Platform Getting Too Saturated?
Simply posting flyers around town won’t advertise your business with the world changing into a digital age. It would be best if you had a digital marketing strategy. With Facebook so widely known, most business owners use the Facebook advertising platform to promote...
How to Choose Digital Marketing Channels to Focus On
Whether you're creating your own start-up business or looking to enhance your existing one, the most important thing to consider is your digital marketing channels. Digital marketing channels are any online outlet where you advertise your business, including social...
Creating a Digital Marketing Plan: Factors to Consider
As a business owner, you want to reach as many people as possible to grow your company and make your brand a household name. However, the wrong marketing plan, or a lack thereof, limits your online presence and keeps click-through rates and traffic at bay. Turn this...
How to Adapt Your Business for Online Sales
Online sales have taken over as the norm in many businesses. But how do you adapt your business to take advantage of this new way of selling? There are a few things to keep in mind. First, you should determine if your business can benefit from online sales and if so...
The Importance of Online Reviews to Your Digital Marketing Campaign
The internet has changed the way people shop, including how they spread the word about products and businesses. Today, online reviews are an essential part of business branding. At Nomadic Advertising we understand the importance of online reviews and a positive...
Fintech Marketing – How we ranked our client for 47,000+ keywords
Nearside (formally known as Hatch) is a fintech company that provides business checking accounts through its app to small and medium-sized businesses. The problem Nearside is in an extremely competitive industry, competing with some major players in the banking...
6 Top Digital Marketing Metrics to Monitor Consistently
If you want to harness the power of digital marketing for your business, monitoring the performance of your digital marketing campaign is crucial. With so many different metrics to track, it can be easy to get lost, that is why we're going to break down some of the...
Top 5 Digital Marketing Mistakes to Avoid for Small Businesses
How can a small business owner pick which digital marketing strategy to follow with such a huge variety of options, platforms, and recommendations out there? New business owners tend to feel intimidated by digital marketing, but a company does not have to waste time...
Does Website Speed Matter?
Some website owners may find these facts to be a little too trivial, but the speed of your website does matter. Studies show that 93% of users will leave a site if it takes more than 3 seconds to load. This is an important statistic because Google ranks the speed of...